Package Design
Course / Package Design
Professor / Jacob Ristau
Tools / Illustrator, Photoshop, 3D Printer

I developed a geometric packaging concept for Desi Dabba, a hypothetical spice company. Masala dabbas are culturally significant in South Asian culture. My aim was to craft a contemporary rendition that resonates with today's Desi community, particularly second-generation immigrants like myself. The design prioritizes storage convenience through it’s container and incorporates clean, nature-inspired illustrations, embodying the brand's organic and trustworthy ethos. An innovative rotational device at the bottom of the spice holder enhances usability, allowing users to access spices from all sides.